VK Ad Network RTB Protocols
Last updated
Last updated
myTarget is now .
provides real-time bid/offer access for supply and demand partners across all online media advertising types: display, mobile, video, audio, native, DOOH etc. Integrating with VK Ad Network allows advertising platforms to engage with new Buyers and Suppliers, enter new geographical regions, and utilise new media types by providing a unifying layer for parties using many different technologies to run their businesses.
VK Ad Network enables this by developing custom protocols for both Suppliers and Buyers based on the OpenRTB 2.x specification. This lets all parties integrated with myTarget conduct business with each other through a single point of integration.
The defines how Buyers interact with VK Ad Network
The Buyer defines how Buyers interact with VK Ad Network
The defines how Suppliers interact with VK Ad Network
All protocols are based on the latest , but an exact match is not possible due to the evolving nature of both the business, and the OpenRTB specification.